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Shit happened
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It's sad story time, Reader.. my friend canceled on me last Friday, and I was too lazy to make new plans. My fiancé Philip has been on a long walk (his newest obsession), so I was alone at home. And guess what a writer with no plans does on a Friday evening?! I wrote newsletters! My ✨creative juices✨ were flowing and I wrote three newsletters for you. Sent one on Friday. One is scheduled for later this week. And the third was supposed to be sent.. today. Except, it's gone. When I opened Convertkit to edit and send the email a few hours ago, I couldn't find it. According to my content calendar, the subject line was "Your competitors aren't any better than you," but to my surprise, there's no such email in my drafts folder. I've been sending emails via Convertkit for over four years. Have sent thousands of newsletters at this point. This has never happened. I have an idea of what might've gone wrong, and I believe it was my fault. I'm not tech-savvy, but I'm a big Convertkit fangirl, so I won't blame technology for this mishap. 😆 Anyway, the core message of the email was that you can take your business very far through referrals and recommendations. Since the draft is gone, I can't recall exactly what I wrote, but I still wanted to share two resources with you that I believe can make a difference for any writer, creator, and digital entrepreneur: #1. I recently had a horrible experience with a wedding planner who taught me how to not win customers. #2. Even though you shouldn't rely entirely on recommendations to grow your business, they can play a significant role when growing your audience and revenue. I've been able to significantly grow my audience through subscriber recommendations. In fact, I've used Convertkit's recommendation program so well that the founder has talked about my case study at this year's conference in Idaho (I'm hoping to attend live next year!): At least the third email is still in my drafts - it's a simple answer to "What should I write about?" and will be in your inbox soon. 📥 Take care, my friend & don't forget to save your drafts! 😅 Big love from my screen to yours, PS. I'm currently writing an in-depth guide to help you build a freebie that helps you actually grow your email list and make more money. If you've been struggling with freebies so far, hit reply and let me know what your questions are so I can address them in the post! |
Write • Build • Scale with Sinem Günel
I help you write confidently, build your audience, and scale your income. Subscribe for first-hand insights and actionable strategies to turn your ideas and knowledge into a thriving digital business, so you can make money doing what you love.
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